Strategies: Branding Guides brand strategy: purpose, values, positioning, storytelling, voice, and visual identity. Companies with consistent branding see 23–33% revenue lift; people remember stories 22× more than facts alone. Use this skill when defining a new brand, auditing consistency, or aligning messaging across touchpoints. Keywords : brand strategy, brand guidelines, visual identity, storytelling, brand voice, design tokens, slide deck, corporate identity, style guide, positioning When invoking : On first use , if helpful, open with 1–2 sentences on what this skill covers and why it m…