Build Awwwards-Quality Sites Build a cohesive, memorable site whose visual idea, media, typography, and motion tell the same story. Treat “Awwwards quality” as an acceptance bar, never as an award or recognition claim. 1. Set the art direction - Inspect the user's reference evidence completely before implementation. Extract only high-level traits such as hierarchy, pacing, contrast, image treatment, and motion principles. - Generate a materially new identity, layout, copy system, imagery, and interaction language. Never reuse, trace, or closely reproduce reference assets, screenshots, source…