Channel Roadmap Kit Skill When to Use - Updating quarterly or monthly channel strategies. - Aligning stakeholders on goals, KPIs, and experimentation focus. - Communicating trade-offs on budget, bandwidth, and channel mix. Framework 1. Channel Mandates – define role, audience, KPIs, and health metrics per platform. 2. Goal & KPI Stack – connect business objectives to reach, engagement, demand metrics. 3. Content & Experiment Pillars – document themes, tentpoles, evergreen programs, and tests. 4. Budget & Resourcing – allocate spend, creators, tooling, and operational support. 5. Governance –…