Decision Moment Skill Purpose Turn raw offers and services into structured decision-moment maps that tell us exactly: - Where a prospect is in their journey - What they need to see/feel/understand next - Which asset (page, email, video, social post) should be delivered Outputs For each client/campaign: 1. Journey Map - Awareness → Problem Aware → Solution Aware → Provider Aware → Purchase → Retention 2. Decision Moments - Each moment contains: - Problem statement - Blocking objection(s) - Required proof - Recommended asset type - Link to asset in or page route 3. Execution Map - Which channel…