Elasticity Lab Skill When to Use - Modeling price increases/decreases across segments. - Evaluating new pricing metrics (consumption, seats, feature gates). - Stress testing monetization experiments before council reviews. Framework 1. Data Inputs – define baseline metrics (ASP, win rate, churn, attach rate) with data sources. 2. Elasticity Curves – map expected response bands (conservative/moderate/aggressive). 3. Scenario Builder – plug in price/metric changes and auto-calc ARR, margin, churn impact. 4. Risk Flags – highlight cohorts sensitive to change (industry, tenure, product mix). 5. E…