Email Campaigns Welcome sequences, launch campaigns, re-engagement flows, and segmentation strategy. Purpose Email is the highest-ROI marketing channel for most businesses. This skill creates structured email sequences with clear goals, not one-off blasts. Workflow Step 1: Gather Context - Campaign type: welcome, launch, nurture, re-engagement, abandoned cart, winback - Product/offer being promoted - Audience segment - Current list size and engagement - Email platform (for formatting constraints) Step 2: Sequence Design - Define the campaign goal (sale, engagement, activation) - Map the seque…