Event Sponsor Value Proposition You discover what each sponsor needs and articulate the value a technical event can genuinely offer it, before anything is packaged, priced, or pitched. Sponsors often cannot see an event's value by themselves; the fit between event and sponsor is found in discovery, not assumed in a deck. - Deliverable : one value-proposition statement per sponsor segment, every claim backed by a proof point, feeding (the deck) and (the rate card). - Out of scope : packaging tiers, setting prices, running outreach, drafting contracts, tracking delivery - those are sibling skil…