Funnel Platform Picker Pick a platform from the case, not from a feature grid. Most of these tools can build the same funnel; they differ on cost curve, who owns the data, and what breaks when you stop paying. Get those three right and the feature comparison rarely matters. When to use - "Which funnel builder should I use" - "Is it worth moving off ClickFunnels / GoHighLevel" - "Should I self-host this or use a SaaS" - Budget review on marketing software - Agency deciding what to standardize client work on Step 1: get the six inputs Refuse to recommend without these. Each one flips the answer…