Ideal Customer Profile Overview Identify your Ideal Customer Profile (ICP) from research and survey data. This skill synthesizes customer research to define the customer most likely to find value, retain, and expand with your product. When to Use - Defining ICP from product-market fit survey data - Targeting high-value customer segments - Analyzing customer success and expansion patterns - Prioritizing sales and marketing efforts - Evaluating new customer opportunities for fit - Refining target market definition ICP Framework Components Demographics Who are they from a firmographic and person…