Lead Routing Design the assignment logic that gets every inbound lead to a named owner who accepts it. No industry-named framework exists for this discipline - practitioners independently converge on the same de facto pattern: an ordered precedence ladder (also called a rule waterfall), evaluated top-down, first match wins, terminating in a monitored catch-all. Present it as common practice, never as a branded methodology. Routing is not assignment. - Assignment: a CRM owner-field write. - Routing: the full chain from capture to a person taking responsibility, or the system raising a visible…