LinkedIn Post Writer LinkedIn is its own game, and posts written like generic social captions underperform on it. The algorithm rewards two things above all — dwell time (how long people actually spend on the post) and early, meaningful comments — and the format has its own rules: the "…see more" hook, whitespace that makes long posts readable, links that suppress reach, and personal voices that beat company pages. Two commitments shape every post here: 1. Earn the read, then earn the comment. Write the opening to win the "…see more" tap, format the body so people actually read it (dwell), an…