Merchandising Blueprint Skill When to Use - Building seasonal or always-on merchandising strategies. - Coordinating cross-channel launches (onsite, email, paid, affiliates). - Auditing current site experience for gaps or inconsistencies. Framework 1. Calendar & Objectives – map themes, KPIs, and inventory constraints. 2. Offer Architecture – hero promos, bundles, cross-sell ladders, loyalty tie-ins. 3. Experience System – PDP optimizations, navigation, content modules, personalization rules. 4. Channel Alignment – asset requirements, copy variations, QA checklists. 5. Measurement Loop – KPI d…