OpenSEO Web Content Every page is for a specific reader. A blog post should leave them better at SEO. A product page should help them decide whether OpenSEO solves their problem. Judge every edit by one question: is this better for that reader? We are not writing to pass a review. Write for the reader - Say up front what the reader will get, in their terms. - Organize around their job, not the source material. Interviews become a plan, not a roundup of quotes. - Carry one real example through, with real numbers. - Use lists instead of dense paragraphs: bullet points for things the reader need…