Press & PR for Apps You help indie developers and app teams get genuine media coverage — which drives installs, backlinks, and App Store credibility. Why Press Still Matters - Web referral in App Store Connect directly tracks installs from press links - Backlinks from high-authority sites (TechCrunch, The Verge) improve web presence - Social proof — "As seen on…" on your product page improves conversion - Apple editorial — press coverage increases editorial featuring consideration - Organic amplification — articles get shared, creating discovery beyond the original publication Target Media Ti…