Hecto Platform Help Step 1 — Gather context If exists, read it first for accumulated platform knowledge. 1. What are you trying to do? - A) List my newsletter on Hecto to attract sponsors - B) Buy ad placements in newsletters as an advertiser - C) Manage my ad inventory (pricing, dates, availability) - D) Compare Hecto to other newsletter sponsorship platforms - E) Run campaigns across multiple newsletters 2. Which side of the marketplace are you on? - A) Publisher (I have a newsletter and want sponsors) - B) Advertiser (I want to buy newsletter ad placements) 3. Newsletter size (if publisher…