seasonal-and-moment-marketing The annual moment-planning skill — map the few moments that fit, gate them for fit + authenticity , tier by weight, and plan far ahead. The planned counterpart to . The agent plans ; big commercial moments → ; WoopSocial schedules the planned content ahead. The POV: the few that fit, planned early — not every internet holiday Brands fail the calendar two ways: ignore it (miss the tailwind of moments that already have attention) or blanket-post every "national [x] day" (hollow, off-brand spam → sometimes backlash). The top-1% move: "not every holiday deserves a po…