SEO On-Page: SERP Features Guides SERP (Search Engine Results Page) features: types, obtainability, and optimization. 98.5% of Google's first page includes SERP features; rich results receive 58% of clicks vs 41% for standard listings. Understanding SERP features helps prioritize keywords and content strategy. When invoking : On first use , if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output. Scope - SERP feature types : Organic enhancements, universal re…