Share of Voice Tracker The competitive trend read of the ECHO Observe phase: SOV% = brand mentions ÷ (brand + competitor panel mentions), per platform per period, on a panel that stays locked. It feeds the ECHO sub-item locked competitor panel for share-of-voice (a panel switch restarts the trend; sentiment-weighting labeled) — the O3 rule this skill enforces — and every rate it reports lives under the declared, period-stable denominators red line (ECHO O1 ; see echo-benchmark.md). social-pulse-monitor supplies the query architecture and raw sweeps; social-measurement-loop folds the SOV read…