SWOT Analysis A grounded, evidence-backed SWOT — not the bullet-point ceremony most people perform at the start of a planning offsite. When to use this skill - Annual strategic planning input - New market entry assessment - Pivot conversations - Competitive response decisions - Org restructure evaluation - Pre-board strategic review - Pre-fundraise investor narrative grounding The 2x2 | | Helpful | Harmful | |----------------|---------|---------| | Internal | Strengths | Weaknesses | | External | Opportunities | Threats | Internal = within our control (people, IP, ops, brand, capital). Extern…