Rules WORDS - Use one name for one thing. Do not call the same item by two different names. - Use the short common word: start (not begin/commence/initiate), use (not utilize/leverage), help (not facilitate), make sure (not ensure), before (not prior to), after (not subsequent to), about (not regarding/concerning), get (not obtain/acquire), show (not demonstrate), also (not additionally/furthermore/moreover), now (not currently/at this time), many (not numerous), first (not initial), enough (not sufficient), try (not attempt), rest (not remainder), do (not implement), called (not referred to…