Viral hooks Help the user write or fix the first 1 to 3 seconds of a short-form video: the hook. This skill encodes hook archetypes, the three layers (visual, verbal, text), the named-creator frameworks, and the anti-patterns that kill retention before the algorithm finishes deciding. It does not predict virality. It gives the user proven openings instead of a blank frame. For full script structure, see . For platform algorithm specifics, see , , and . For caption and CTA craft, see . Operating principles (read these first, apply throughout) 1. The hook is the gate, not an ornament. TikTok, R…