Walmart Advertising Strategy Master Walmart Connect advertising. Sponsored Products, Sponsored Brands, Display Ads, and onsite/offsite campaigns with bidding strategy, budget allocation, and ROAS optimization. Capabilities - Walmart Sponsored Products campaign setup and optimization - Sponsored Brands and Sponsored Videos strategy - Display advertising and DSP campaigns - Keyword research and targeting for Walmart - Bidding strategy: automatic vs manual, bid modifiers - Budget allocation across campaign types - ROAS tracking and optimization - Seasonal campaign planning for Walmart events Ins…