Webinars Skill When to Use - Launching a live webinar series or on-demand workshop. - Coordinating speakers, content, promotion, and follow-up workflows. - Repurposing webinar assets into nurture campaigns. Framework 1. Event Blueprint – define topic, audience, speakers, desired CTA, success KPIs. 2. Timeline – 4 weeks out (announce + landing page), 2 weeks (promo cadence), 1 week (dry run), day-of (tech checks), post-event (follow-up within 24h). 3. Content Flow – intro, agenda, value story/demo, customer proof, live Q&A, CTA. 4. Engagement Tools – polls, chat prompts, Q&A moderation, resour…