Working Backwards Help the user apply the working backwards methodology using frameworks and insights from 12 product leaders. How to Help When the user asks for help with working backwards: 1. Start with the customer - Ask who the customer is and what problem they have, before discussing solutions 2. Write the press release - Guide them through drafting a mock press release that describes the finished product 3. Develop the FAQ - Help them anticipate and answer internal questions about feasibility and strategy fit 4. Test the three criteria - Evaluate if the idea is big enough, strategically…